Also Me
(but longer)

I'm someone who loves working across the entire communications and experience workflow, and I'm happy to jump in at any stage of it.
 

I'm not your typical creative. I started as a digital designer when ad agencies weren't into digital yet, and I've worked my way up to associate and creative director in various agencies and brands in London. I've got a diverse skill set and proven experience in brand strategy, concept development, and asset creation.

I understand the creative process from start to finish and have been responsible for delivering everything from initial concepts to full-fledged campaigns.

Growing up among three different cultures and languages (Spanish, Catalan, and French) has given me a unique approach to briefs. I have a high level of creative thinking and the confidence to use it to challenge and interpret client briefs. I'm clued into current industry trends and culturally aware.

I'm super organized, can lead and motivate my team, and solve problems like a pro while meeting those tricky deadlines. I've worked with global brands, managing and producing locally relevant campaigns and content for various media. I've also built and managed creative teams and mentored young talent.
 

After 10 years in the industry, I decided to become a freelancer to have more control over my hours as a creative and as a mother. Now that my kids are older, I'm building longer-term relationships with a new era of creatives who appreciate my career journey and the wealth of knowledge and entrepreneurship I bring as a versatile and resilient creative mother of two.
 

I'm a team player, positive, and fun to work with.